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Nerdy Comic Book Clutches

These Superhero Hinge Wallets Let You Rock Hero Logos

— July 11, 2011 — Fashion
Geeky girls can also be fashionable, and with these Superhero Hinge Wallets, no one will ever question your nerd credibility as you carry your cash and credit cards in a handy DC Comics-inspired clutch.

The Superhero Hinge Wallets come in two variations and feature the symbols for Wonder Woman and Batman. They're made from polyurethane and purposely distressed in order to evoke that vintage 70s feel. With enough slots and pockets to hold everything you need for a night out on the town, these interesting carriers wouldn't look too bad on one of the superheroes themselves.

Implications - Consumers enjoy products with pop culture references as they feel it validates their devotion to particular franchises. Corporations looking to draw major attention to a product line may consider purchasing licenses to media franchises and incorporating referential design elements into their product lines.
Trend Themes
1. Pop Culture Referential Design Elements - Incorporating design elements that reference popular media franchises is a trend that can validate consumers' loyalty to those franchises and draw attention to products.
2. Vintage-inspired Accessories - Designing accessories with a purposely distressed look, like these Superhero Hinge Wallets, is a trend that can evoke a sense of nostalgia and appeal to consumers who enjoy retro fashion.
3. Geek Chic - The popularity of these Superhero Hinge Wallets among geeky girls shows that the trend of combining fandom with fashion, or 'geek chic,' is still relevant and can attract a dedicated consumer base.
Industry Implications
1. Fashion - Fashion brands can incorporate pop culture references into their products, like these Superhero Hinge Wallets, to appeal to consumers who enjoy fandom and trend towards geek chic style.
2. Entertainment - Media franchises can license their branding to fashion and accessories companies, like the DC Comics symbols on these Superhero Hinge Wallets, to create new revenue streams and increase brand recognition.
3. Retail - Retailers can capitalize on the trend of vintage-inspired accessories, like these purposely distressed Superhero Hinge Wallets, to offer unique and appealing items to consumers who enjoy retro style.
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