The Substratum Hiking Boot Features Built-in Firestarters
Michael Hines — February 16, 2013 — Unique
The Substratum hiking boot is designed to keep you warm in the wilderness. The shoe, from outdoor apparel company Rocky S2V, features a built-in pouch packed with fire-starting tools.
One of the boots holds a Ultimate Survival Technologies Sparkie flint firestarter and the other has two UST WetFire tinder cubes. Additionally, the boots come with Rocky S2V's Survival Grenade (included with all the company's apparel.) The Survival Grenade has items needed for, well, survival. These include a small knife, sewing needle and fishing equipment.
Putting small pouches in shoes is nothing new but the inclusion of functional items in said pouches is something that isn't done very often. You could argue that the fire-starting kit is merely a novelty, but it's tough to take points away from a novelty item that could potentially be life saving. The Substratum hiking boot is available now and sells for $279.99.
One of the boots holds a Ultimate Survival Technologies Sparkie flint firestarter and the other has two UST WetFire tinder cubes. Additionally, the boots come with Rocky S2V's Survival Grenade (included with all the company's apparel.) The Survival Grenade has items needed for, well, survival. These include a small knife, sewing needle and fishing equipment.
Putting small pouches in shoes is nothing new but the inclusion of functional items in said pouches is something that isn't done very often. You could argue that the fire-starting kit is merely a novelty, but it's tough to take points away from a novelty item that could potentially be life saving. The Substratum hiking boot is available now and sells for $279.99.
Trend Themes
1. Functional Pouches - The inclusion of functional items in shoe pouches create opportunities for developing new and practical shoe designs.
2. Combination Survival Tools - The combination of survival tools with everyday products presents opportunities for the development of new, multifunctional products and accessories.
3. Novelty Survival Gear - The creation of survival gear with unique and innovative features provides opportunities for companies to market and sell novelty products in the outdoor and adventure industry.
Industry Implications
1. Outdoor Apparel - Outdoor apparel companies can explore the integration of functional and survival gear into their products to appeal to adventurous and survivalist consumers.
2. Sporting Goods - Sporting goods companies can look into incorporating survival gear into their products, providing consumers with practical and versatile equipment for outdoor activities.
3. Travel and Adventure - Companies operating in the travel and adventure industry can adopt and sell innovative and functional survival gear to provide customers unique and memorable outdoor experiences.
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