The Star Wars x Herschel Supply Co. Collection is Chic
Michael Hemsworth — March 8, 2021 — Pop Culture
The Star Wars x Herschel Supply Co. collection is a collaboration range of accessories for avid fans of the science fiction franchise to use when traveling or simply going about their daily routine. The collection includes a number of the brands recognizable accessory silhouettes that have been updated with a demure finish that subtly calls to mind different characters from the namesake franchise. This includes Darth Vader, Boba Fett and Stormtroopers to offer several styles that aren't overtly branded with media in mind, but rather offer a discreet way to show off fandom.
The Star Wars x Herschel Supply Co. collection is priced ranging from $30 to $100 and has been unveiled as part one of three parts that will be unveiled throughout the year.
Image Credit: Star Wars x Herschel
The Star Wars x Herschel Supply Co. collection is priced ranging from $30 to $100 and has been unveiled as part one of three parts that will be unveiled throughout the year.
Image Credit: Star Wars x Herschel
Trend Themes
1. Sci-fi Collaboration Collections - Opportunities for fashion and accessory brands to collaborate with popular science fiction franchises to create unique collections for avid fans.
2. Discreet Fandom Accessories - The trend towards creating accessories that subtly nod to fandoms instead of overtly branding them creates opportunities for brands to tap into niche markets.
3. Multi-part Collection Releases - Brands can generate excitement and anticipation for collection releases by breaking them into multiple parts throughout the year.
Industry Implications
1. Fashion and Accessories - Fasion and accessory companies can collaborate with popular sci-fi franchises to create unique and exciting collections.
2. Media and Entertainment - Media and entertainment companies can partner with well-known fashion and accessory brands to expand their reach and fan base.
3. Marketing and Advertising - Advertising firms can create unique campaigns centered around the release of multi-part collections to generate buzz and generate sales.
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