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Clean Universal Typefaces

SST Typeface Translates Seamlessly Into 93 Languages

— June 16, 2017 — Art & Design
Monotype, a Massachusetts-based font design company, has recently released a new font called SST Typeface. In English, the font might not look noteworthy in any way — however, that lack of distinction is very intentional. That's because SST Typeface is designed to be as universally legible as possible, with a font collection that can seamlessly write in 93 languages without ever missing a character.

When trying to communicate online between multiple languages, polyglot users will often find that certain characters are not available in their chosen font from one language collection to another. This forces people to rely on multiple fonts that may or may not translate to all operating systems (let alone the graphic sins that end up being committed by constantly switching font families.) SST Typeface solves this problem, providing a single, easy-to-read font for nearly 100 languages.
Trend Themes
1. Universal Typeface Design - Designing fonts that can seamlessly write in multiple languages without missing a character is a disruptive innovation opportunity for font design companies.
2. Multilingual Communication Solutions - Creating technology that enables online communication between multiple languages with a single font is a disruptive innovation opportunity for language translation companies.
3. Simplification of User Interfaces - Developing simple and universal fonts for user interfaces can improve user experience and is a disruptive innovation opportunity for UI/UX design agencies.
Industry Implications
1. Font Design - Developing fonts that can be used universally across multiple languages is a disruptive innovation opportunity for font design companies.
2. Language Translation - Providing a single and easy-to-read font for nearly 100 languages is a disruptive innovation opportunity for language translation companies.
3. UI/UX Design - Simplifying user interfaces with simple and universal fonts for multiple languages can improve user experience and is a disruptive innovation opportunity for UI/UX design agencies.
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