Toronto's Eastern Waterfront is set to experience rapid growth, with an estimated 50,000 jobs and 100,000 new residents expected in the area. To accommodate this expansion, the Waterfront East LRT Section is being developed to improve public transport connections along the Eastern Waterfront, linking new suburbs, parks, and commercial zones.
Spatial Media has partnered with the Toronto Transit Commission, Waterfront Toronto, and the City of Toronto, collaborating with WSP in Canada, Strasman Architects Inc., West 8, Public Work, DTAH, and Stantec to create a project overview. Spatial Media specializes in developing digital engagement assets that help stakeholders understand and interact with complex projects. The brand's experience includes visual communication videos for the TTC’s Waterfront East LRT project and a trusted relationship with Metrolinx on the interactive map for the Ontario Line Project.
The diverse output includes interactive digital tools, such as engagement portals, address lookup tools, comment mapping, virtual engagement rooms, 3D renders, video production, and interactive 3D platforms. These tools help educate and engage stakeholders, improving project understanding and sentiment.
What's Driving This Trend
- Eastern Waterfront Growth
- Opportunities for innovative real estate development projects and community-focused initiatives to support the influx of new residents and businesses.
- Digital Engagement Assets
- Demand for advanced digital tools to aid communication and collaboration between stakeholders in large-scale development projects.
- Transportation Infrastructure Development
- Opportunities for companies specialized in improving public transport connections to take on large-scale projects like the Waterfront East LRT.
Who This Affects Most
- Real Estate Development
- Innovative approaches to accommodating growth in Toronto's Eastern Waterfront, such as alternative housing options or mixed-use developments.
- Digital Marketing
- Increased demand for digital communication tools, including 3D rendering, virtual engagement rooms, and interactive maps.
- Transportation Engineering
- Opportunities for companies specialized in transportation infrastructure development to partner on high-profile projects like the Waterfront East LRT.
