Ideas
Explore the world's #1 largest database of ideas and innovations, with 412,671 inspiring examples.
Trend Reports
Discover why 1,099 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 288,147 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,099 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 288,147 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
Dashboard
Join 280,485 Trend Hunters with special access to premium content, topic tracking and customizable tools through our AI-powered Dashboard.
AI + Human Methodology
Learn how Trend Hunter harnesses the power of artificial intelligence.
Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
eLearning (NEW)
Prepare for the year's ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
During COVID-19, learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 412,671 cutting edge ideas.

Hydrating At-Home Hair Kits

The O'WOW At-Home Smoothing Treatment Kit is Vegan-Friendly

— October 26, 2020 — Fashion
The O'WOW At-Home Smoothing Treatment Kit leaves locks with a "salon-professional finish that lasts for up to three months." The kit consists of vegan-friendly and cruelty-free products that are also formaldehyde and sulphate-free.

Helping to hydrate dry hair and eliminate frizz, this at-home haircare set is ideal for consumers seeking a DIY alternative to in-person salon treatments during COVID-19. In response to the ongoing pandemic, more consumers are avoiding salons in response to social distancing safety measures, leading to a heightened demand for at-home treatments that are easy to follow and free from harsh chemicals.

Consisting of a Sulphate-Free Shampoo, a Sulphate-Free Conditioner and a Smoothing Treatment Spray, this kit does just that and leaves hair looking healthier while giving consumers peace of mind regarding overall safety.
6.8
Score
Popularity
Activity
Freshness