Breathable Performance Outerwear

Smartloft X is a Great Choice for Outdoor High-Intensity Activity

The Smartloft X 60 Hoodie Full Zip MSR is available for both men and women and was made for high-intensity activity in cold-weather. It was created with breathability and comfort at the forefront of the design and it's ideal for athletes who need to use a full range of motion outdoors.

The Smartloft X 60 Hoodie boasts a comfortable Merino wool liner that works to control sweat and odor. The DWR coating on the outer layer protects wearers from the elements with a wind-and-water-resistant outer shell. The hoodie also boasts two zipped hand pockets, an interior zip chest pocket that includes a media cord outlet, as well as two internal dump pockets.

Whether you are skiing, hiking, or working, this hoodie provides the ultimate protection without inhibiting movement.

Breathable Performance Apparel
Opportunities for creating sports and work-out apparel that integrates breathable, water-resistant and odor-free materials.
Smart Fabrics
Opportunities exist for creating smart fabrics that stabilize body temperature and manages moisture during high-intensity workouts.
Athletic Wear Technology
An opportunity for further development of athletic wear technology that seamlessly integrates comfort and functionality.

Who This Affects Most

Sportswear
Manufacturers within the sportswear industry can innovate by integrating new materials and technologies to create innovative high-performance apparel.
Athletic Goods
Creating athletic goods that are weather-resistant and hydrophobic to protect against the elements during outdoor activities.
Outdoor Gear
Innovating within the outdoor gear industry by integrating smart fabric technology to create durable, high-performance gear for outdoor enthusiasts.
SCORE
1.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 22%
Activity 18%
Freshness 9%

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