This is the lookbook for the raunchy yet sartorial Autumn/Winter 2011 collection from Void of Course called Impossibility of Love. S & M fashion is now a reality with these tailored, pitch-black silhouettes made of rubber, vinyl, and plastic. The collection features high-heeled shoes that have an adult toy as a stiletto, gimp masks and dominatrix capes -- the stuff you'd find in the dark side of a sex shop.
Void of Course is a London-based brand from the collective minds of Belfast filmmaker and actor Chris Sutton and Dublin designer Sean-Anthony Moran. This is the duo's second collection; their first, Romance of Violence, included pieces that were worn by none other than Lady Gaga.
We don't recommend that you wear these clothes on a first date -- unless you're both into the lifestyle, that is.
Key Themes Behind This Trend
- Naughty Fashion
- The rise of the S&M fashion and latex clothing opens up opportunities for fashion brands to explore bold, daring, and provocative designs.
- Fetish Accessories
- Fetish-inspired accessories such as gimp masks, dominatrix capes, and adult toy heels could be a disrupting innovation opportunity for accessory brands.
- Alternative Fashion Events
- The growing trend of naughty fashion collections presents an opportunity for alternative fashion events and shows catering to audiences with unconventional taste.
Where This Applies
- Fashion
- The fashion industry could leverage the rising popularity of naughty fashion to create statement pieces, break the norm, and tap into a new market.
- Accessories
- Accessory brands can take advantage of the popularity of fetish-inspired accessories seen in naughty fashion collections by launching their version of these products.
- Event Planning/entertainment
- Event planning companies and entertainment brands could capitalize on this trend by organizing alternative fashion events that cater to audiences with unconventional taste.
