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Inclusive Swimwear Collections

Londre Bodywear Collabs with SI Swimsuit Model Sixtine Rouyre

— May 30, 2023 — Fashion
Londre Bodywear, a sustainable and size-inclusive brand, is partnering with Sports Illustrated Swimsuit Model and body neutrality advocate, Sixtine Rouyre, for a new collection. Scheduled to launch on Tuesday, May 30th on LondreBodywear.com, this collaboration underscores the significance of body positivity, inspiring customers to embrace their bodies as they are, reinforcing the idea that all bodies are bikini bodies.

Sixtine Rouyre expresses deep satisfaction with the collection, remarking that collaborating with a brand that prioritizes sustainability and inclusivity as Londre does has been a dream come true. The collection showcases Londre's signature styles in a fresh "ocean eyes blue" shade, along with a "bikini body" print crafted by artist Camille Hunt. Catering to the brand's commitment to inclusivity, the collection offers sizes up to 3XL.
Trend Themes
1. Body-positive Swimwear - Inclusive swimwear collections are becoming increasingly popular in fashion, with a focus on body positivity and inclusivity in sizing.
2. Sustainable Swimwear - Sustainability is becoming more important in the fashion industry, with companies like Londre Bodywear leading the way in eco-friendly and ethical production.
3. Collaborative Swimwear Collections - Fashion brands are increasingly partnering with influencers and celebrities to produce collaborative collections, with Londre Bodywear partnering with Sports Illustrated Swimsuit Model Sixtine Rouyre being a prime example.
Industry Implications
1. Fashion Industry - The fashion industry must prioritize sustainable production practices and inclusivity to meet changing consumer demands and stay relevant in the market.
2. Body-positive Advocacy - Body-positive advocacy will continue to grow in relevance in the fashion industry, with a focus on celebrating all body types and sizes in advertising and marketing campaigns.
3. Influencer Marketing - Brands can benefit from partnering with influencers and celebrities to produce collaborative collections and expand their customer base through influencer marketing strategies.
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