Object-Reduced Artwork

Simon Gerbaud Transforms Everyday Items into Dust

Simon Gerbaud has transformed a set of objects into dust in order to examine their inner workings. Most of the time people don't think what goes into making a computer or a hairdryer, and this project aims to make people see certain items in a different light.

To capture this entire process, Simon Gerbaud put together a stop motion video to show just how much detail is in certain items. To do this he would pair away at an object, stop and take a photo, then repeat this process until the item was nothing more than a pile of dust.

Hopefully people will think twice about what goes into making material objects after watching this video.

Photo Credits: designboom, simongerbaud

Object-decomposition
Using stop motion videos to capture the process of breaking down objects into dust, creating a new perspective on the inner workings of everyday items.
Material-transparency
Encouraging viewers to consider the components and manufacturing processes behind common objects through visual representations.
Consumer-awareness
Generating consciousness among the public about the complex production methods involved in creating everyday products.

Industries Being Reshaped

Product-design
Opportunity for designers to create objects with transparent and sustainable materials, allowing consumers to understand the inner workings and environmental impact easily.
Manufacturing
Innovations and technologies that make the production processes more transparent, not just the final product, leading to more responsible and conscious manufacturing practices.
Education
Opportunity for educational institutions to incorporate object-decomposition videos as teaching tools, promoting critical thinking and awareness of material consumption.
SCORE
0.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 4%
Activity 14%
Freshness 8%