This Shell 'Kite' commercial aims to show off the oil company's good deeds.
Shell created a fuel oil to lessen the effect of emissions in surrounding local communities. With this fuel oil, Shell managed to cut soot emissions from factories by up to 75%. This is an impressive step, especially considering that it is an oil company.
The Shell 'Kite' commercial, which uses Brazil as an example, proves that even the bad guys of the environment can be the good guys.
Clean Air Campaigns
More Stats +/-
Anti-Smog Architecture in Paris
80% Recycled Phones
Eco Car Investments
Green Algae As Biofuel
Free 2018 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.
The Shell 'Kite' Commercial Shows the Oil Company's Greener Innitiatives
- By: Vittoria NatarelliJun 9, 2010