Personified Puppy Blogs

'She Loves Me Yeah Yeah' Tumblr is a Fashion-Loving Dog's Blog

Social media has enabled users to spend obscene amounts of time on the Web procrastinating, and one method of doing so includes making Facebook pages or blog accounts for pets -- 'She Loves Me Yeah Yeah' is a Tumblr blog that follows the fashion-savvy canine, Maddy.

Written as if it were actually from Maddy's perspective, the dog's blog is highly personal and perpetually cute. The content is comprised of Maddy's wandering thoughts about her love for different pieces of designer clothing. She proceeds to provide pictures of herself in these different garments, ranging from floppy hats from YSL to an Alexander McQueen leather clutch. Updated regularly, Maddy is even featured in her proposed Coachella festival garb!

The dialogue is written by owner Molly Schiot, who has brought a little extra happiness into this world in dedication to her fashionista-of-a pet pooch.

Pet Influencer Marketing
Creating social media accounts for pets and leveraging their popularity to promote brands and products.
Personalized Pet Content
Developing highly personalized and relatable content from a pet's perspective to engage and entertain audiences.
Fashion and Pets
Exploring the intersection between fashion and pet culture, showcasing pets as style icons.

Industries Being Reshaped

Fashion Retail
Partnering with pet influencers to promote and sell pet fashion and accessories.
Digital Content Creation
Producing personalized pet content for social media platforms, attracting a dedicated pet-loving audience.
Event Planning
Organizing pet-centric events like pet fashion shows or festivals to showcase the latest trends in pet fashion.
SCORE
3.8 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 53%
Activity 53%
Freshness 8%