Raw Sophistication Photography

The Sharp Editorial Exclusive for The Ones 2 Watch is Debonaire

Photographer Kay Smith captures the "Sharp" editorial exclusive for online magazine The Ones 2 Watch. The candid image series highlights a range of sophisticated menswear looks that include clean-cut suits and sleek eyewear accessories.

The elegant pieces are worn by models Ryad Slimani, Jacob Coupe, Josue Comoe and Lucho Jacob who sport a wardrobe courtesy of Marc-Antoine Barriois, Tom Ford and Ted Baker among others.

Stylist Aurore Donguy hand-picks the photoshoot's wardrobe working together with hair stylist Raynald and makeup artist Beatrice Eni. The "Sharp" editorial exclusive for The Ones 2 Watch embodies the true meaning of classic sophistication. Models pose in dual frame compositions, each revealing a suited look that is showcased next to a shirtless one.

Sophisticated Menswear
There is an opportunity for retailers to capitalize on demand for elegant and high-end menswear as more men become fashion-conscious.
Clean-cut Aesthetic
Brands can explore opportunities to incorporate clean-cut aesthetic into their advertising and marketing campaigns to appeal to consumers looking for a polished and refined look.
Dual Frame Compositions
Photographers can experiment with dual frame compositions to create a visually striking and dynamic look for their editorial shoots.

Industries Being Reshaped

Fashion
Fashion retailers can embrace the rise of sophisticated menswear to offer more high-end options to consumers, potentially leading to increased sales and customer loyalty.
Beauty
There is an opportunity for beauty brands to collaborate with fashion brands to offer makeup and grooming products that complement the clean-cut and sophisticated aesthetic.
Photography
Photographers can explore the use of dual frame compositions to showcase fashion and create a distinctive visual aesthetic that can be utilized by fashion brands and magazines.
SCORE
5.3 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 81%
Activity 70%
Freshness 8%