What is the trend of youthful insurance marketing?

Insurance companies could use more youthful models and marketing strategies to target younger audiences.

What is the trend of sex sells insurance?

Insurance companies could use sex appeal to market their products to grab attention.

What is the trend of viral insurance ads?

Insurance companies can benefit from creating attention-grabbing ad content that has the potential to go viral on social media platforms.

What are the implications for the insurance industry?

Insurance companies can benefit from exploring new marketing strategies using technology, media and social media platforms.

What are the implications for the marketing and advertising industry?

Marketing and advertising firms can partner with insurance companies to create unconventional and attention-grabbing marketing campaigns.

What are the implications for the media and entertainment industry?

Media and entertainment companies can partner up with insurance companies to create engaging and entertaining content that goes beyond conventional advertisements.

Bikini Finance: Trident Pogo Stick Girls Are Selling Insurance

Bikini Finance

Trident Pogo Stick Girls Are Selling Insurance

Cecilia Biemann — October 8, 2008 — Naughty

References: viralblog

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In an effort to promote the dull world of insurance to a younger audience, obviously males in particular, the latest campaign from UK Insurance Broking Company, Trident, features three scantily-clad models bouncing up and down (in slow motion, a-la-Baywatch) on pogo sticks.

‘The Trident Girls’ online advertisement, released on October 1, has been receiving a lot of attention on YouTube, generating over 150,0000 views in the first 7 days.

It seems insurance isn’t so boring after all!

Trend Themes

Youthful Insurance Marketing — Insurance companies could use more youthful models and marketing strategies to target younger audiences.
Sex Sells Insurance — Insurance companies could use sex appeal to market their products to grab attention.
Viral Insurance Ads — Insurance companies can benefit from creating attention-grabbing ad content that has the potential to go viral on social media platforms.

Industry Implications

Insurance — Insurance companies can benefit from exploring new marketing strategies using technology, media and social media platforms.
Marketing and Advertising — Marketing and advertising firms can partner with insurance companies to create unconventional and attention-grabbing marketing campaigns.
Media and Entertainment — Media and entertainment companies can partner up with insurance companies to create engaging and entertaining content that goes beyond conventional advertisements.

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