Feathered Fashionistas

Clean the Sky - Positive Eco Trends & Breakthroughs

The Selby Shows This Season's Clothes on “Animals in Fashion”

— June 4, 2009 — Luxury
For their latest drawings, The Selby decided to look to animals for inspiration. The artist decided to pair up this season's runway looks with zoo animals.

The collection features a penguin in a Balenciaga suit, a pony wearing a Marc Jacobs pill-box hat and a wooly mammoth wearing the green dress Louis Vuitton is so well known for recently.

The pictures by The Selby will be featured in Dossier Magazine.

Implications - A simple way for businesses to capture the attention of large numbers of consumers is by portraying themselves as a highly approachable organization. This can be achieved by incorporating familiar or personable traits or characteristics throughout different marketing strategies. Images that conjure up positive or happy feelings will appeal to a wide audience.

Trend Themes

  1. Animal-inspired Fashion — Fashion designers and artists are taking inspiration from animals for their designs and marketing campaigns.
  2. Personification Marketing — Marketing campaigns utilizing animals or anthropomorphic characters to create personable and relatable brand identities are gaining mainstream attention.
  3. Fashion and Art Collaborations — Fashion designers and artists are collaborating more frequently, resulting in unique and attention-grabbing marketing campaigns.

Industry Implications

  1. Fashion — Fashion designers are incorporating animal-inspired designs and personification marketing techniques to capture consumer attention and increase brand visibility.
  2. Art — Artists are collaborating with fashion designers to create unique marketing campaigns and garner attention for their work through fashion.
  3. Advertising — Advertising agencies are utilizing animal-inspired designs and personification marketing techniques to help their clients stand out in increasingly crowded markets.
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