Minimal Tonal Summer Sandals

New Balance Unveils the SDL750 Sandals for the Summer Season

New Balance introduces the new SDL750 sandals that are set to join the roster for the Spring/Summer 2021 season. The brand unveils a sandal that is detailed in two colorway options, both of which are minimal and versatile. The shoes boast four straps over the forefoot made from durable ripstop materials.

This is then lined with more Velcro to add a touch of adjustability for wearers. A small branding tag is found at the end of the front strap and follow through to the heel and the midfoot section as well. To add some comfortable elements, the shoe has a neoprene cushioning at the heel and offers rubber footbed for maximum support. This sits on top of a thick midsole foundation with extra treading at the bottom.

Image Credit: atmos Tokyo

Versatile Minimal Sandals
Opportunity for reimagining traditional sandal designs to create versatile options for summer.
Ripstop Material and Neoprene Cushioning
Opportunity to innovate using durable materials and adding cushioning for enhanced comfort in sandals.
Adjustable Velcro Straps
Opportunity to create sandals with customizable fit to enhance user experience.

Sectors Adopting This

Footwear
Opportunity for footwear companies to explore innovative materials and designs to create comfortable and versatile summer sandals.
Sports Apparel
Opportunity for sports apparel companies to branch out to designing comfortable and functional sandals for athletic and outdoor activities.
Fashion Retail
Opportunity for fashion retailers to innovate and expand their summer sandal collections to offer more versatile and comfortable options to consumers.
SCORE
4.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 75%
Activity 61%
Freshness 10%

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