High-profile celebrities like Kim Kardashian, Paris Hilton and Halle Berry are not afraid to pledge their allegiance to Obama; these starlets have been spotted regularly wearing Obama tee shirts.
Heidi Montag has declared that she will vote for McCain, but she does it more subtly with a gold necklace. Election-savvy fashion is popping up everywhere.
Implications - Part of the reason why Obama's campaign did so well was the fact that he and his team knew how to use social media. The famous celebrities that backed him up also helped his campaign become so successful because people look up to those celebrities and take their opinions into consideration. Businesses should see the immense opportunity that exists for those who score the perfect endorsement.