Nike introduces a new Safari series of sneakers that spotlight the Dunk Low sneaker models in two new colorway options for the season. It starts with the Chlorophyll iteration and follows with the Kumquat palette. Both of the sneakers are made from a blend of suede and leather materials across the upper.
The suede makes up the overlaying details and the leather touch makes up the collars, quarters, and the toe box area. The respective colorways will feature the hues throughout the overlaying accents and the safari pattern can be seen dressing up the Swoosh along the lateral side of the sneaker. Nike delivers more branding by the tongues and heels to round it all out.
Image Credit: Nike
Key Themes Behind This Trend
- Safari-themed Sneakers
- Opportunity for footwear companies to incorporate animal-inspired designs into their products
- Dunk Low Sneakers
- Potential for a resurgence in popularity for classic sneaker models
- Suede and Leather Materials
- Demand for unique material combinations in the fashion industry
Where This Applies
- Footwear
- Innovation for incorporating unique colorways and designs inspired by nature into footwear
- Fashion
- Opportunity for companies to experiment with material combinations in their clothing items
- Marketing
- Companies can promote the use of animal-inspired designs to attract nature enthusiasts and animal lovers
