The René Mouris MYTHIQUE Le Monde timepiece is a luxurious accessory designed with detail, power and performance in mind to keep wearers looking their best. The watch is designed with French architecture and artwork in mind, and thus maintains a sophisticated appearance that holds a Miyota movement within for precision timekeeping. The watch features a total of six features that call to mind French architecture and the landscape of Paris including lines that mimic city streets and more.
The René Mouris MYTHIQUE Le Monde timepiece comes in several finish options to choose from with different bands and offers a view to the movement within thanks to a cutout window in the dial. The watch is being launched as part of an Indiegogo campaign at a lower cost price point compared to future retail estimates.
Key Themes Behind This Trend
- Luxury-inspired Timepieces
- Opportunity to disrupt the luxury watch market by creating timepieces inspired by different luxury industries
- Architecturally-themed Accessories
- Opportunity to create a line of accessories that incorporate architectural themes to appeal to customers looking for unique designs
- Crowdfunding for High-end Products
- Opportunity to use crowdfunding as a tool to introduce high-end products to a wider audience at a lower introductory cost point
Where This Applies
- Luxury Watches
- Create luxury watches inspired by architecture, art, and other luxury industries to appeal to customers seeking unique and exclusive designs
- Fashion Accessories
- Introduce architecturally themed fashion accessories such as bags, hats, and scarves to cater to customers looking for unique designs in accessories
- Crowdfunding Platforms
- Use crowdfunding platforms to introduce high-end products such as luxury watches and accessories to a wider audience at a lower introductory cost point
