Ideas
Explore the world's #1 largest database of ideas and innovations, with 457,830 inspiring examples.
Trend Reports
Discover why 1,231 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,885 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,231 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,885 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,203 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 457,830 cutting edge ideas.

Y2K-Inspired Sneaker Capsules

New Balance Unveils the Refined Future Pack of 2002R Shoes

— September 22, 2022 — Fashion
New Balance unveils its latest designs as a part of the Refined Future pack highlighting the 2002R sneaker silhouette. This time around, there are three new colorway palettes to join -- this includes Mirage Grey, Dark Navy, and Vintage Orange. The uppers are detailed with choppy suede materials for a soft and textural touch and it all sits on top of a dual tonal N-ERGY sole unit.

Joining the new pack of shoes, Extra Butter is adding a selection of apparel including cloud-dyed hoodies, mineral-washed tees, graphic tees, herringbone wide-legged trousers, and some trucker hats. Speaking about the pack, Bernie Gross, Extra Butter's Creative Director states “The model’s signature detail is the upper panel that is seemingly cut haphazardly, which to me implied the presence of a human, handmade element. It very much reminded me of the Wabi Sabi – a Japanese philosophy embracing imperfection, impermanence, and asymmetry.”

Image Credit: New Balance
Trend Themes
1. Y2k-inspired Sneaker Capsules - Fashion brands can continue to capitalize on the nostalgia trend and create new Y2K-inspired designs that appeal to consumers who miss the early 2000s era.
2. Refined Silhouette Sneakers - Shoe companies can focus on creating refined and upgraded versions of classic sneaker silhouettes to attract sneaker enthusiasts who value both style and comfort.
3. Choppy Suede Materials - Innovation opportunities exist for materials manufacturers to create texturally interesting suede that can be used not only for shoes but also for apparel and accessories.
Industry Implications
1. Fashion - The fashion industry can capitalize on the nostalgia trend and create new designs inspired by past eras to appeal to consumers who miss the fashion of their youth.
2. Footwear - The footwear industry can focus on creating updated versions of classic sneaker silhouettes to attract sneaker enthusiasts who value both comfort and style.
3. Materials Manufacturing - Innovation opportunities exist for materials manufacturers to create new texturally interesting fabrics, such as choppy suede, that can be used for shoes, apparel, and accessories.
3.9
Score
Popularity
Activity
Freshness