This clever take on the traditional QR code was created by London-based photographer David Sykes. The code itself is fully functional (the print can be scanned and used as a direct link to his website) and was created by using a number of abstract everyday things such as boots and briefcases.
The code was photographed and then sent out to a select few lucky recipients to launch the artist's new website. The photographer's choice to recreate a QR code was based on his fascination that a picture can become part of the digital world. This real-life code utilizes Sykes' fascination and its 8 square-foot size illustrates the magnitude and the importance he put on launching his new website.