Versatile Video Messaging Apps

Skype Qik Offers Distinct Advantages Over Snapchat

Skype Qik is a new video messaging app and service that lets users exchange short videos as well as create and store five-second GIFs. It aims to compete with the popular Snapchat service, but has unique advantages of its own.

For one, Qik allows users to send longer videos -- up to 42 seconds. Qik clips are also not deleted as soon as they have been viewed, but rather can be accessed for two weeks. Another advantage is that users can delete a video from a conversation even after it has been shared with another user.

Qik is available as a free app for iOS, Android and Windows Phone devices. Android and Windows Phone users have the ability to block certain contacts, while iOS doesn't offer this functionality just yet.

Video Messaging Apps
Disruptive innovation opportunity: Develop a video messaging app with unique features like longer video lengths and extended storage capabilities.
Extended Video Storage
Disruptive innovation opportunity: Create a platform that allows users to store and access video messages for an extended period of time, providing a new level of convenience.
Selective Video Deletion
Disruptive innovation opportunity: Design a video messaging app that allows users to selectively delete videos from conversations even after they have been shared with others, enhancing privacy control.

Sectors Adopting This

Mobile Communication
Disruptive innovation opportunity: Explore new ways to revolutionize the mobile communication industry by offering innovative video messaging solutions.
Social Media
Disruptive innovation opportunity: Enhance social media platforms by incorporating video messaging features that provide extended storage options and selective video deletion capabilities.
Mobile App Development
Disruptive innovation opportunity: Focused on developing high-quality mobile apps that offer unique video messaging features, disrupting the mobile app development industry.
SCORE
5.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 58%
Activity 92%
Freshness 8%

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