The high end skin care brand Clarins is now offering a Pure Rebalancing face mask as part of its new SOS collection.
The mask comes in a mint green tube bottle and is pre-made, making it more convenient than mixing non-altered clay into a mask at home. The mask is based in a natural blend of Alpine will herb, white clay and green clay which come together to simultaneously exfoliate, deeply cleanse, and moisturize the skin. The clays absorb oils and toxins in order to "detofixy" the skin, while also offering a tightening effect on pores.
The clarifying Clarins Pure Rebalancing face mask would be best suited for individuals with normal, combination or oily skin.
Key Themes Behind This Trend
- Powdery Cream Face Masks
- The rise of pre-made, natural and high-performance facial masks containing natural ingredients or clays and their proven effectiveness.
- Convenient Skin Care Packaging
- Innovative product packaging and delivery methods to suit a busy lifestyle through pre-made masks in tubes or single-use sachets.
- Natural Detoxifying Products
- Growing demand for natural and organic detoxifying products that offer multiple benefits such as exfoliation, deep cleansing, moisturizing and pore tightening.
Where This Applies
- Beauty and Personal Care
- Opportunity to develop pre-made, high-performance facial masks that contain natural ingredients, come in sustainable packaging and offer multiple benefits such as detoxification, exfoliation and pore tightening.
- Packaging
- Opportunity to develop innovative, convenient packaging solutions for facial masks that cater to busy consumers, such as tubes, sachets or single-use packaging that reduce waste.
- Natural and Organic Product Development
- Opportunity for the development of natural and organic products for face masks that provide detoxifying benefits tailored for different skin types, such as oily, combination and normal skin.
