The PUMA Spring/Summer 2011 Faas Collection boasts some awesomely bright color combinations. Culture Shoq explains that the shoes have "a biomechanical design technology exclusive to PUMA which they call the BioRide." This technology has taken years to develop, but it is finally here!
Whether you're a trained athlete or a weekend jogger, the lightweight PUMA Spring/Summer 2011 Faas Collection will get you where you need to go in comfort and in style.
Implications - Businesses that infuse their products with qualities that take them beyond their initial purpose will appeal to a wide audience. Consumers will be drawn to those products that enable them to express themselves among their peers.
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