Streetwear imprint Psychworld introduces a new design in the form of a crewneck sweater as the colder season approaches. The sweater arrives in three colorway options of either cream white, black, or green, taking on a collegiate theme with a typographic logo showcased on the front of the design.
Notably, this element is complete in block lettering and adorned in an iridescent color in contrast to the base. On top of the bright lettering, there is the signature keyhole motif that nods to the brand, held by a pair of hands. This element stays in correlation to the psychedelic design language that embodies Psychworld's ethos. The Iridescent College crewneck sweater is now available for purchase online.
Image Credit: Psychworld
What's Driving This Trend
- Collegiate Streetwear
- Opportunity for brands to incorporate collegiate-themed designs into their streetwear collections.
- Iridescent Accents
- Opportunity for brands to experiment with iridescent colors and incorporate them as accents in their designs.
- Psychedelic Design Language
- Opportunity for brands to embrace the psychedelic design language, which has been gaining popularity in recent years.
Who This Affects Most
- Fashion
- Fashion brands can incorporate the trend of iridescent accents and collegiate-themed designs into their collections.
- Graphic Design
- Graphic designers can experiment with incorporating iridescent colors into their designs, offering a unique and eye-catching element to their work.
- Streetwear
- Streetwear brands can capitalize on the trend of collegiate-themed designs and the growing popularity of psychedelic design language to attract a wider customer base.
