Shortly after presenting the Alta Moda A/W '15 Collection, designer duo Domenico Dolce and Stefano Gabbana have finally released their highly anticipated Portofino Collection.
Just in time for high summer, this collection is a lavish line filled with summer-friendly apparel. Just like Dolce & Gabanna's A/W Alta Moda line, the Portofino Collection features pieces that are inspired by the beautiful town of Portofino. This collection features 23 pieces patterned with breathtaking scenes taken from the romantic coast. With a variety of footwear, dresses, swimwear and accessories, there is something for every kind of Dolce & Gabbana gal.
For consumers wishing to shop this collection before a vacation, the Portofino Collection is now available on Net-a-Porter.
Key Themes Behind This Trend
- Mediterranean-inspired Fashion
- There is an opportunity for fashion companies to create collections that feature inspiration from other Mediterranean countries.
- Fashion-travel Synergy
- Fashion brands can work with travel companies to create collections that are inspired by or suitable for popular travel destinations.
- Digital Shopping
- There is an opportunity for fashion companies to explore and expand their online presence.
Where This Applies
- Fashion
- The fashion industry can capitalize on Mediterranean and travel-inspired collections , as well as expanding their online reach.
- Travel
- The travel industry can potentially collaborate with fashion brands for joint marketing campaigns.
- E-commerce
- The e-commerce industry can provide a platform for fashion companies to reach a wider audience.
