This portable spell kit from HausWitch promotes positive energy within a new home. The 'HausWarming' spell kit is beautifully branded, and is sold in a house-shaped cardboard package -- inspired by the retailer's visual identity.
Based in Salem, Massachusetts, HausWitch offers home and healing products that are marketed to spiritual Millennials. This design-conscious spell kit is one of its best sellers, and consists of two candles, two wooden candle holders, citrine stones and cinnamon-scented incense.
Additionally, the portable spell kit includes a cozy home potion that aims to make a new residence more personalized, along with a glass spray bottle for storing custom elixirs. Lastly, the kit is complete with a meditation postcard which lists each of the contents inside.
Why This Trend Is Growing
- Spiritual Home Products
- There is an opportunity for companies to create and market more design-conscious home products to spiritual Millennials.
- Portable Spell Kits
- Companies can commercialize portable spell kits that can be used for various purposes, like promoting positive energy in new homes.
- Personalized Home Potions
- The trend of personalized home potions can lead to the development of customizable and portable fragrance kits.
Industries Being Reshaped
- Home Decor
- Home decor companies can incorporate spiritual elements into their products to attract the growing market of spiritual Millennials.
- Wellness
- Wellness companies can capitalize on the trend of promoting positive energy at home through products like portable spell kits.
- Fragrance
- Fragrance companies can expand their target audience and create portable and customizable fragrance kits with spiritual elements like cinnamon-scented incense.
