Purina One is the brand behind the first pop up cat cafe. While cat cafes are becoming increasingly popular abroad, that is coffee shops dedicated to our feline friends, this pop up version is the first in North America.
Located in New York City, the cat cafe also offers the cat food company an interesting and interactive way to engage in a conversation with their customers about cat health and wellbeing. Tied into this cafe experience is a chance to take their 28 day challenge devoted to strengthening healthy routines with one's pet cat.
In partnership with the North Shore Animal League, the pop up cat cafe will be open from April 24 to 27 at 168 Bowery in Manhattan.