The Ponytail Spring/Summer 2010 issue features model Lyle Lodwick shot by photographer Christian Anwander in a few paint-splattered situations. Sporting some trendy jackets, a fedora and some wacky hairdos, Ponytail Mag seems like an eclectic masterpiece of sorts.
Ponytail is a unique biannual publication produced to guide, transform and inspire in high fashion and unique culture while incorporating a vast array of creative genres.
Implications - Companies and brands can stand out in the busy and cutthroat world of marketing by employing photographers and art directors who engage their products in avant-garde advertising. Ad campaigns that feature unconventional artistic images stand a good chance of earning supplementary coverage from the advertising community, art media, and artistically inclined members of the public.
Why This Trend Is Growing
- Avant-garde Advertising
- Using photographers and art directors to create unconventional artistic images for ad campaigns to attract supplementary coverage from the advertising community, art media, and artistically inclined members of the public.
- Eclectic Creativity
- Incorporating a vast array of creative genres to provide inspiration for high fashion and unique culture publications.
- Trendy Fashion
- Featuring trendy jackets, fedoras, and wacky hairdos in high fashion publications to attract a younger audience and stay relevant.
Industries Being Reshaped
- Fashion Industry
- Incorporating avant-garde advertising and trendy fashion in high fashion publications to attract a younger audience and stay relevant.
- Photography Industry
- Creating unconventional artistic images for ad campaigns to attract supplementary coverage from the advertising community, art media, and artistically inclined members of the public.
- Art Industry
- Providing inspiration for high fashion and unique culture publications by incorporating a vast array of creative genres.
