Herschel Supply's new collection is comprised of pink wind breakers and water-resistant gear, ensuring that a consumer can dress appropriately for the weather, without compromising style.
This past year has seen an influx in blush-hued offerings, as the Millennial-favored color has dominated both the fashion and design world. Now, consumers can represent the playful color in their day-to-day activities, as the practical and stylish coats arrive in a variety of different styles. The line is comprised of bombers, raincoats wind breakers, and even ponchos, offering something for every aesthetic. These coats are perfect for adding a much-needed pop of color to one's wardrobe and can be paired with jeans and a basic tee for a chic yet modern look.
Key Themes Behind This Trend
- Blush-hued Fashion
- Opportunity for fashion brands to capitalize on the popularity of blush-hued offerings and create a variety of stylish outerwear options.
- Practical and Stylish Coats
- Opportunity for outerwear brands to create coats that are both fashionable and functional, such as wind breakers, raincoats, and ponchos.
- Pop of Color
- Opportunity for brands to create vibrant outerwear options that allow consumers to add a much-needed pop of color to their wardrobe.
Where This Applies
- Fashion
- Fashion brands can incorporate blush-hued offerings into their collections, including outerwear like wind breakers and raincoats.
- Outerwear
- Outerwear brands can explore the creation of practical yet stylish coats that offer protection from the elements while still being fashionable.
- Apparel Accessories
- Brands in the apparel accessories industry can consider offering outerwear options like ponchos that can add a pop of color and style to any outfit.
