The Pichulik Autumn/Winter 2014 collection is expressly inspired by photography of Helmut Newton. Specifically, the designer states her fascination with Newton's snapshots of women within personal spaces, hence this lookbook which focuses on intense, up-close pictures of model Migonne van Eeden.
Chic 1970s styles are central to this jewelry line. Make up expert Yolanda Viljoen offset roped necklaces and earrings with exaggerated winged eyeliner, adding dramatic features to this Autumn/Winter 2014 production.
Quality is also essential to the Pichulik label. The bright, stand out accessories are have been made with suede, agate stones, wood, jewels and multi-colored tassels. Shoppers can as such be assured that the products are durable and long lasting as well as artistic.
Key Themes Behind This Trend
- Photography-inspired Jewelry Designs
- Disruptive innovation opportunity: Combine fashion and photography to create unique and artistic jewelry designs.
- Chic 1970s Styles
- Disruptive innovation opportunity: Adapt vintage styles to create modern and trendy jewelry pieces.
- Quality Materials and Craftsmanship
- Disruptive innovation opportunity: Utilize high-quality materials and meticulous craftsmanship to create durable and artistic jewelry pieces.
Where This Applies
- Fashion Jewelry
- Disruptive innovation opportunity: Integrate photography influences to offer unique and fashionable jewelry designs.
- Fashion Photography
- Disruptive innovation opportunity: Collaborate with jewelry designers to create fashion photography campaigns that highlight their photography-inspired jewelry.
- Craftsmanship and Artisanal Design
- Disruptive innovation opportunity: Combine traditional craftsmanship with innovative designs to create high-quality, artistic jewelry pieces.
