Seasonal Pet Care Capsules

PetSafe® Unveils a Collection of Pet Essentials for the Summer

PetSafe® is offering a range of smart solutions to keep your pets safe, entertained, and happily involved in the festivities this summer.

First, the Busy Buddy® Cravin' Corncob keeps puppies occupied, featuring two treat-holding slots that can be refilled for extended playtime. The Automatic Ball Launcher is water-resistant and self-operating, keeping your dog engaged in a game of fetch while you entertain guests.

Elsewhere, the Happy Ride® Dog Hitch Step attaches directly to the hitch of a car and features two textured, non-slip steps that swivel and fold for easy use and compact storage..

Finally, the Guardian® GPS 2.0 Dog Fence + Tracking helps set safe boundaries without digging or complicated installation. This GPS-powered collar system lets your dog roam freely within a virtual perimeter, giving you peace of mind while keeping them away from the grill and party setup.

Image Credit: PetSafe®

Interactive Pet Toys
Enhanced with treat-holding capabilities, interactive pet toys like the Busy Buddy® Cravin' Corncob are transforming pet engagement by offering extended playtime and mental stimulation.
Smart Pet Perimeters
With advanced GPS technology, systems like the Guardian® GPS 2.0 Dog Fence + Tracking are redefining pet safety by providing virtual boundaries without the need for traditional physical installations.
Automated Pet Entertainment
Devices such as the Automatic Ball Launcher are revolutionizing how pets are entertained by automating activities like fetch, accommodating owners who multitask during summer gatherings.

Who This Affects Most

Pet Products
Continuously innovating, the pet products industry broadens its offerings with multifunctional and high-tech items that elevate pet care and convenience.
Smart Technology
Smart technology's role in pet care is expanding, seen in products that combine connectivity with pet safety and entertainment, setting a new standard for the industry.
Outdoor Recreation
Integrating pet-centric innovations such as car-compatible pet steps and virtual fences into outdoor recreation highlights opportunities for enhanced pet and owner experiences in leisure settings.
SCORE
6.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 74%
Activity 63%
Freshness 54%

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