Coconu is revolutionizing the personal lubricant category with its wellness-centric Hemp-Infused Body Oil. The formula is said to "combine all the goodness of coconut oil with the known benefits of hemp." The combination allows for nourishing and soothing the body "before, during, and after play."
The texture of Coconu's personal lubricant is silky and lightweight. It is less sticky, and more lubricious than other products of its kind in the market. The brand also maintains that its product is a "multi-tasker." The all-natural oil can be used for sports massages, intimate massages, foreplay, and more. Coconu claims that its formula will soothe pain and discomfort, increase sensation, and ease tension.
Coconu's hemp-inused personal lubricant is free of harmful ingredients such as alcohol, parabens, hormones, and dyes. The formula is safe for toys.
Image Credit: Coconu
What's Driving This Trend
- Hemp-infused Wellness Products
- Opportunity for brands to incorporate hemp and other natural ingredients into personal care and wellness products, positioning them as a healthier alternative to traditional options.
- Multi-functional Personal Care Products
- Opportunity for brands to market personal care products as multi-functional and versatile, appealing to consumers looking for value and convenience.
- Clean and Safe Personal Lubricants
- Opportunity for brands to create clean and safe personal lubricants free of harmful ingredients, responding to growing consumer demand for natural and safe products.
Who This Affects Most
- Personal Care Products
- Personal care brands can incorporate hemp and natural ingredients into their product lines to offer customers healthier options.
- Wellness Products
- Wellness brands can create multi-functional products that offer health benefits beyond traditional personal care and wellness products.
- Consumer Goods
- Companies in the consumer goods industry can work to offer eco-friendly and natural personal care and wellness products to meet growing consumer demand.
