Wickedly Winged Campaigns

The Paul Mitchell 'Angels' Shoot is Saucy and Steamy

Creative thinking always gets my stamp of approval, and the Paul Mitchell 'Angels' shoot is certainly on the list. The angels theme was used for the winter campaign with models that quickly grab a viewers' attention with just a glance.

Captured by Carsten Witte, the shoot focuses on hair products for Paul Mitchell. It features two seductive models in pearl white wings and a sandwiched male model posing between them. This wintry-white campaign is what would grab anyone's attention.

The Paul Mitchell 'Angels' shoot is perfectly suited to target the viewers who want professional hair care and the campaign highlights the 'angel' tresses that bounce away in the shoot. If you want to be blown away by the tempting seductive curls or celebrity-like highlights, then this gallery is a must-see.

Seductive Product Campaigns
There is an opportunity to create advertising campaigns that utilize seductive themes and strong visuals to capture consumers' attention and promote a product.
Creative Winter Campaigns
Creative winter campaigns in fashion and beauty industries can incorporate unique themes and visual elements that set them apart from the traditional holiday season advertising.
Angel-themed Promotions
The angel theme is a unique marketing tool for promoting hair care products and could be utilized in a variety of industries such as fashion, beauty, and entertainment.

Where This Applies

Hair Care
Creative product campaigns for hair care companies such as Paul Mitchell can incorporate unique themes and strong visuals to capture consumers' attention and promote a product.
Fashion
The use of unique and creative winter campaigns in fashion, incorporating non-traditional holiday themes can set an industry publication or brand apart from competitors.
Beauty
Incorporating unique themes and strong visuals in advertising campaigns for beauty products can set brands apart and be used across multiple mediums including television and social media.
SCORE
3.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 45%
Activity 61%
Freshness 8%

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