American menswear label PAL Sporting Goods has unveiled its new 'Fraternity' capsule, which will release ahead of its highly-anticipated Spring/Summer 2022 collection.
Inspired by vintage collegiate designs, the new capsule offers a wide range of classic frat-themed looks. For example, headlining the release is the PAL FRAT Varsity Cardigan, which features bold Greek lettering and arrives in two colorways: Green/Cream and Brown/Cream. In addition, the concise capsule delivers a series of pullover hoodies, half-zip sweaters, sweatpants, and t-shirts.
According to the brand, many of the garments are made using the first-of-its-kind 550grm textile constructed from regenerated yarns, making them an eco-friendly choice for the conscious consumer. For those interested, the entire capsule is now available on the PAL Sporting Goods website.
Image Credit: PAL Sporting Goods
What Makes This Trend Stand Out
- Vintage Collegiate Menswear
- An opportunity for designers to create eco-friendly sportswear inspired by classic college aesthetics.
- Eco-friendly Fraternity Fashion
- A trend towards sustainable clothing options in the frat house fashion industry.
- Reviving Vintage Fraternity Apparel
- A trend for brands to resurrect classic college looks and modernize them through sustainable materials and manufacturing.
Sectors Adopting This
- Fashion
- A chance for clothing companies to explore eco-friendly options in the collegiate sportswear industry.
- Sustainable Textiles
- An opportunity for sustainable textile manufacturers to offer materials for the vintage collegiate fashion trend.
- Fraternity Merchandise
- An area for licensed fraternity merchandise companies to pursue eco-friendly options for their products.
