What better way to show the sheerness of a feminine hygiene product than by using a totally naked model? Ultra Thin Panty Liners had these print ads created to promote the launch of their product in South Africa.
The images of girls wearing nothing but body paint convey the message quite clearly: even in the tightest pants or dresses, no one is going to know she's on her rag or reveal her secret tamponphobia.
The outfits are well done too, all looking classy and business-like. One girl is painted in a pair of high waisted dress pants, a sexy blouse under a belted vest and flirty neck scarf. Another woman is wearing a checkered blazer, striped shirt and tie. The third wears a beige and white ensemble, a checked shirt with white tuxedo vest and matching pants.
What Makes This Trend Stand Out
- Nudevertising
- Using body paint to advertise feminine hygiene products.
- Body Paint Advertising
- Using body paint in creative ways to advertise products.
- Taboo-breaking Advertising
- Breaking social taboos in advertising.
Sectors Adopting This
- Feminine Hygiene Products
- Innovative ways to promote feminine hygiene products.
- Advertising
- Creative and unconventional advertising strategies.
- Fashion
- Creative usage of body art in fashion advertising.
