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ONYX

The Next Generation Mobile Handset

— August 22, 2006 — Tech
If you have come to rely on your mobile phone's keypad , you will probably have trouble adapting to the ONYX a buttonless mobile phone. Visually you wont be able to keep your hands off it. Synaptics' new sleek black concept phone is a glance into the future of mobile handsets, state of the art technology matched with the finest innovative design.

Most of the surface area of the phone is covered in sensitive touch pads that recognise finger swipes and body parts. Lift the phone to your cheek and it will answer an incoming call.

The way the phone is made and designed is so different it will have the consumer
contemplating the future and looking forward to the personal fashion statement that it will make (another growing trend).

Article Quote:
“Mobile phones are no longer used just for making calls -- they have become a single access point for critical day-to-day information,” explains Clark Foy, vice president of Synaptics. “The Onyx phone is a breakthrough illustration of how advances in interface technology and collaborative design will drive the future of mobile interactions and services.”
Trend Themes
1. Buttonless Mobile Phones - The ONYX introduces a buttonless design, creating an opportunity for the development of sleek and intuitive mobile handsets.
2. Sensitive Touch Pads - The use of touch pads that recognize finger swipes and body parts opens up possibilities for more interactive and seamless mobile phone experiences.
3. Personal Fashion Statements - The ONYX's unique design encourages consumers to view their mobile phones as fashion accessories, creating a market for personalized and stylish handsets.
Industry Implications
1. Mobile Phone Manufacturing - Manufacturers in the mobile phone industry can explore the production of buttonless handsets with sensitive touch pads to cater to the growing demand for innovative designs.
2. Interface Technology - Advancements in interface technology can be leveraged by companies to develop touch-sensitive surfaces for various electronic devices, including mobile phones.
3. Fashion and Accessories - The convergence of technology and fashion presents an opportunity for the fashion industry to collaborate with mobile phone manufacturers to create stylish and customizable handsets.
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