Medieval Knights as Muses

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OntFront Spring/Summer 2010 Lookbook Channels King Arthur's Court

— August 31, 2009 — Fashion
Last month, we wrote about the medieval armor accessories OntFront strutted down their Spring 2010 runway, and now we have images of the OntFront Spring/Summer 2010 lookbook to show you.

The OntFront Spring/Summer 2010 lookbook continues the medieval knight theme we saw in the runway collection. Photographer Marnix Postma shot the images on location at a Dutch castle, according to Larapixie, and the apparel collection is called "Tonight is the Knight."

Implications - That hilarious pun aside, I'm amazed at the location of the shoot. How are places like this even real? Much credit should be given to Marnix Postma for photographing a shoot so engrossing it makes the viewer feel like they're right there with the models. That takes talent. And chutzpah.

Trend Themes

  1. Medieval Fashion — Fashion designers are incorporating medieval armor and themes to create a unique style fusion.
  2. Location-based Branding — Brands can utilize unique locations to showcase their products and build a distinct brand image.
  3. Historic Inspirations — Designers are finding creative inspiration from history and using it to create modern fashion designs.

Industry Implications

  1. Fashion — Fashion industry professionals can capitalize on the trend of incorporating historical references in their collections to create unique and compelling designs.
  2. Photography — Photographers can leverage unique locations to create captivating visuals that stand out from the competition.
  3. Tourism — The use of historical locations in fashion and photography can also lead to increased interest in tourism, creating opportunities for tourism-focused businesses.
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