Stallone Launches Supplement Line

 - Aug 28, 2007   Updated: Mar 25 2011
References: myseriesse
Yo, Adrienne, let's endorse some nutritional supplements! Sly recently announced his new line of products, S-Force. The body boosters are set to be sold by Seriesse International, a direct retailer of skin care and nutritional products. He reports to have discovered AmlaRush as a source of energy while filming his highly anticipated sequel to the Rambo movies.

Implications - Celebrities are continually releasing products that align with their personal and professional brand. Health supplements are the ideal product for celebrities who are famous for their fit, trim physique. As obesity rates continue to rise in North America and Europe, the popularity of nutritional supplements among consumers who are battling the bulge will similarly grow.