The Klaus Pichler ‘One Third' Series Reveals the Rotten Natu
Josh Triantafilou — March 28, 2012 — Social Good
References: visualnews
Austrian photographer Klaus Pichler’s ‘One Third’ series captures an unexpected beauty in decay. Each still life features some type of rotting fruit set against a black background. Strangely enough, this austere composition does not produce a sense of moribund in its viewer. To the contrary, many of photographs reveal scenes of motion and energy that evoke feelings of liveliness.
The One Third series is not completely esoteric, however. The project was conceived by Klaus Pichler as a way to raise awareness about starvation and food waste. The United Nations estimates that one third of the world’s food supply is wasted; hence the name of the series. When viewing the series in this context, one cannot help but think about one’s own consuming habits.
One Third succinctly and cleverly conveys the decadence many people enjoy in contrast to their less privileged counterparts.
The One Third series is not completely esoteric, however. The project was conceived by Klaus Pichler as a way to raise awareness about starvation and food waste. The United Nations estimates that one third of the world’s food supply is wasted; hence the name of the series. When viewing the series in this context, one cannot help but think about one’s own consuming habits.
One Third succinctly and cleverly conveys the decadence many people enjoy in contrast to their less privileged counterparts.
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