Brand-Inspired Flip-Flop Designs

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Off-White’s Design Ethos is Expanding with a Pair of Flip-Flops

— January 7, 2020 — Fashion
Off-White’s design ethos has surely been one of the most popular aesthetics in contemporary street culture. It has reached the point of bold status affirmation and this is a place many brands seek to be.

The newest release of Virgil Abloh’s largely successful label is the Off-White Industrial Flip-Flops which fully borrow the aesthetic of the incredibly popular Industrial Belt.

The summery footwear boasts an EVA base that is supportive and durable. The iconic Off-White design is communicated with arrow motifs at the heel, as well as “the same notation print found on the belt.”

The Industrial Flip-Flops are made available in three color combinations – Yellow/Black, Black/White, and Beige/Black. They retail for $150 USD on SSENSE.


Image Credit: SSENSE

Trend Themes

  1. Industrial-inspired Footwear — Opportunity for brands to create footwear designs that borrow aesthetics from industrial elements.
  2. Bold Status Affirmation — Brands can strive to reach a point of bold status affirmation with popular design aesthetics.
  3. Iconic Design Motifs — Incorporating iconic design motifs from popular brand products into new releases can attract consumer interest.

Industry Implications

  1. Streetwear Fashion — Streetwear brands can explore industrial-inspired designs in their footwear collections.
  2. Lifestyle Footwear — Lifestyle footwear brands can incorporate bold design elements for status affirmation and market appeal.
  3. Luxury Fashion — Luxury fashion brands can leverage iconic design motifs to create unique and highly desirable products.
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