Eniko Mihalik looks like a 40s screen siren enjoying a day on the beach in the 'Eclipse' editorial for Numéro Russia's June 2014 issue.
While a lot of swimwear fashions are going in a more modern direction (think neon hues and mesh fabrics), fashion editor Aliona Isaeva decided on a retro aesthetic to set this editorial apart. She styled Mihalik in swimsuits with high waists, plunging necklines and A-line bodices. The looks were topped off with floppy sun hats and veils. Hair stylist Olivier Lebrun pulled back Mihalik's hair to accommodate for the hat fashion, while makeup artist Chloé Desmarchelier finished off the look with a wine-colored lip stain.
Vanmossevelde + N photographed Mihalik in black and white as she reclined in these retro pieces. Though she is solo in each photograph, I can only imagine that her vintage looks would eclipse all other beach-goers.
What Makes This Trend Stand Out
- Retro Beachwear
- Companies could explore manufacturing retro-style swimwear for consumers who want to stand out with unique design.
- Vintage Aesthetics
- Businesses can integrate vintage-style aesthetics in their marketing campaigns to cater to customers looking for nostalgia.
- Nostalgic Fashion
- There is potential for fashion designers to cater to the demand for nostalgia by creating clothing items that feature vintage designs and fabrics.
Sectors Adopting This
- Fashion Industry
- Fashion designers could capitalize on the growing trend of vintage beachwear by creating new lines with retro styles.
- Photography Industry
- Photographers can explore black and white photography to create a vintage aesthetic, inspired by the 'Eclipse' editorial.
- Marketing Industry
- Companies can tap into the nostalgia trend by integrating vintage aesthetics and styles into their branding and campaigns.
