Handheld Steam Irons

The Nori Press is a Steam Iron You Can Use Without an Ironing Board

If you're looking for a steam iron, but you have limited storage space available, the Nori Press is the perfect option.

The Nori Press is a user-friendly iron inspired by the design of hair straighteners. The steamer-iron hybrid features two elongated arms equipped with aluminum plates to allow simultaneous heating on the front and back of a garment, meaning there's no need for an ironing board. The innovative wrinkle-removal iron also features a pointed tip to reach smaller areas such as shirt collars. Best of all, the Nori Press is equipped with six different heat settings so it can work on a variety of fabrics.

The Nori Press is available now from the brand’s online store.

Image Credit: Nori

Handheld Steam Irons
The Nori Press showcases the trend toward handheld and compact steam irons.
Hybrid Steamer-irons
The Nori Press exemplifies the trend of hybridizing steamers and irons.
Ironing Without Ironing Boards
The Nori Press highlights the trend of making ironing possible without an ironing board.

Industries Being Reshaped

Home Appliances
The Nori Press presents a disruptive innovation opportunity for home appliance manufacturers looking to tap into the growing trend of compact, user-friendly steam irons.
Fashion Industry
The Nori Press offers a promising innovation opportunity for fashion industry players seeking new ways to remove wrinkles more efficiently and effectively.
Travel Industry
The Nori Press has the potential to disrupt the travel industry by providing a portable, lightweight option for travelers seeking wrinkle-free clothing.
SCORE
6.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 90%
Activity 89%
Freshness 10%