Stainless steel is often used on many timepieces for casing or bands but, while durable, is quite hefty in weight, so the NOMAD Aluminum Band is intended to offer a steel-inspired alternative.
The strap is characterized by its all-aluminum form that is lightweight, durable and treated to look just like heavier steel materials. The strap comes in Silver and Space Gray finish options, which are both treated to a diamond-like carbon (DLC) coating to make each one inherently resistant to scratches that come with normal wear.
The NOMAD Aluminum Band is constructed with a magnetic clasp to allow for easy on and off each day, while still being suitable enough for use during high-intensity workouts or activities. The strap is priced at $200.
Why This Trend Is Growing
- Lightweight Timepiece Bands
- The use of lightweight materials in timepiece bands can create opportunities for wearable technology that is comfortable and durable.
- Diamond-like Coatings
- The application of diamond-like carbon coatings can prevent scratches on wearable technology and extend the lifespan of products.
- Magnetic Clasps for Smartwatch Straps
- Magnetic clasps are a convenient and user-friendly option for smartwatch straps, creating opportunities for hassle-free wearable technology.
Industries Being Reshaped
- Wearable Technology
- The wearable technology industry can capitalize on the trend of lightweight and durable smartwatch bands that incorporate diamond-like carbon coatings and magnetic clasps.
- Fashion Accessories
- Fashion accessory industries can incorporate diamond-like carbon coatings on their products to prevent scratches, prolong lifespan and create a new market niche.
- Fitness Equipment
- Integrating durable and lightweight smartwatch strap options with magnetic clasps into fitness equipment can create a more seamless user experience, giving opportunities for innovation.
