HUMAN MADE Unveils the Ningen-Sei Capsule
References: humanmade.jp & hypebeast
HUMAN MADE introduces the new Ningen-sei collection, which directly translates to 'Made in Human.' The new range brings forth a new angle on traditional Japanese costumes and results in a range that still aligns with HUMAN MADE's signature playful street aesthetics.
The capsule is led by its graphic lightweight cotton Happi Coat -- this is a product that is traditionally worn during Japanese festivals. This is then followed by a set of tees that can be seen in a variety of washes in an indigo dye. These are detailed with emblems of wind chimes and papier-mâché that create the notable lucky cat figurine as a decorative charm. It also comes with chopstick rests, sake glasses with animal face details, and dipping trays.
Image Credit: HUMAN MADE
The capsule is led by its graphic lightweight cotton Happi Coat -- this is a product that is traditionally worn during Japanese festivals. This is then followed by a set of tees that can be seen in a variety of washes in an indigo dye. These are detailed with emblems of wind chimes and papier-mâché that create the notable lucky cat figurine as a decorative charm. It also comes with chopstick rests, sake glasses with animal face details, and dipping trays.
Image Credit: HUMAN MADE
Trend Themes
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Traditional Japanese Fashion — Opportunities for incorporating traditional Japanese costumes with modern street aesthetics
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Cultural Fusion Fashion — Opportunities for combining various cultural costumes with modern fashion designs
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Sustainable Festival Fashion — Opportunities for creating eco-friendly festival wear inspired by traditional costumes
Industry Implications
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Fashion Industry — Innovations in traditional costume-inspired fashion designs and festival wear can disrupt and elevate the fashion industry
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Cultural Industry — Collaborations between fashion designers and cultural institutions can promote and sustain traditional costumes and practices
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Eco-friendly Industry — Designers can incorporate sustainable materials and production processes to create festival wear and costumes that are environmentally friendly.
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