The 'Nina Chanel Abney x Air Jordan 2 SE' is set to debut in July, adding the new iteration to Jordan Brand’s growing list of Air Jordan 2 releases. The sneaker will be receiving a new gray, white, black, and red makeover in Abney fashion, reworking the traditional leather uppers and adding her creative touch to the hangtag and custom box. The white leather uppers feature a crocodile print on the overlay and red accents on the heels, tongue, and outsoles.
The hangtag features original artwork from Nina Chanel Abney, depicting Michael Jordan and other players on the court while shooting a ball. The release is slated for July 8 with a price tag of $225 USD at Nike.
Image Credit: Nike
Why This Trend Is Growing
- Artist-designed Sneakers
- Other artists and designers could follow Nina Chanel Abney's lead in collaborating with athletic brands to put their own spin on traditional sneakers.
- Customized Sneaker Accessories
- The inclusion of Abney's custom hangtag on the Nina Chanel Abney x Air Jordan 2 SE provides an opportunity for companies to explore the market for personalized sneaker accessories.
- Art-inspired Athletic Wear
- Athletic wear companies have an opportunity to tap into the art world by creating apparel lines inspired by artists like Nina Chanel Abney.
Industries Being Reshaped
- Athletic Footwear
- Athletic footwear companies should consider expanding their product lines to include artist-designed sneakers like the Nina Chanel Abney x Air Jordan 2 SE.
- Art
- The success of the Nina Chanel Abney x Air Jordan 2 SE shows potential for future collaborations between the art and athletic industries.
- Accessories
- The Nina Chanel Abney x Air Jordan 2 SE highlights the potential for a market in customized sneaker accessories, particularly hangtags and packaging design.
