Premium Suede Sneaker Reboots

The Nike Air Max Model Was Subject to a Luxurious Makeover

With the 'Royal' drop, the classic Nike Air Max model was revitalized to become a fresh lifestyle footwear option that complements its wearer with a sleek level of class.

Available in gray and black colorways, both versions of the Royal Nike Air Max model come equipped with light beige leather accents and a thick sole that's iconic to the silhouette. The beige counterparts that cover parts of the sole are brought up to the back of the heel as well -- giving the inclusion a complementary sense of unity.

Meanwhile, premium suede marks the rest, covering the entirety of the upper and sporting the Swoosh logo and model name in engravings. These appear on the sides as well as on the back of the heels.

Revitalized Sneaker Design
Opportunity for brands to reinvent classic sneaker models with premium materials and stylish accents.
Luxurious Lifestyle Footwear
Demand for sneakers that offer a sleek level of class and can be worn for various occasions.
Suede Sneaker Trend
Growing popularity of premium suede sneakers as a fashionable choice for sneaker enthusiasts.

Who This Affects Most

Footwear
Opportunity for footwear brands to create premium, stylish sneakers that cater to the luxury market.
Fashion
Fashion brands can incorporate premium suede sneakers into their collections to appeal to fashion-forward consumers.
Sports & Athleisure
Sports brands can explore the trend of luxurious lifestyle footwear by adding premium suede sneakers to their lineup.
SCORE
6.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 100%
Activity 100%
Freshness 8%

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