Obscure Pattern-Lined Streetwear

The New 'uniform experiment' Line Features a Range of Patterns

The new uniform experiment collection boasts a variety of different patterns, which are often paired together to create a highly original look.

For example, one jacket includes a classic leopard print on the exterior, but the interior features a combination of light green and dark purple hues, which create a unique design that contrasts with the leopard print in a complementary fashion. Another jacket does this similarly, however its exterior is camouflage while its interior is marked by a more simple leopard pattern than what was used for the previously mentioned jacket. This pattern is included on the upper half of the back of the jacket as well -- making for a clean contrast that's not usually seen.

In addition to these pieces, the new uniform experiment collection includes pants with stripes down the legs, fishing vests, crewnecks, hats and even phone cases.

Pattern-mixing Fashion
Opportunity for clothing designers to experiment with unconventional combinations of patterns in their pieces
Customizable Interiors
Disruptive innovation opportunity for designers to offer customizable interior patterns in clothes
Patterned Phone Cases
Opportunity for designers to expand their product offerings to phone accessories and incorporate unique patterns

Where This Applies

Fashion Industry
New collection presents opportunity to explore ways to incorporate unconventional pattern pairings and customization options in apparel lines
Accessories Industry
Opportunity for designers to expand product lines to accessories, including phone cases, featuring unique and bold patterns
Design Industry
Opportunity for graphic designers to collaborate with clothing designers to create custom patterns for interiors of clothing
SCORE
1.1 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 22%
Activity 4%
Freshness 8%