Luxurious Apocolyptic Fashion

The New Damir Doma Collection Boasts Boldly Distressed Ensembles

The new Damir Doma collection is a blend of luxury apparel and apocalyptic fashion, for a result that's perfectly suited to fashion-savvy survivalists.

The Croatian-born designer has looks for men and women in his Fall/Winter 2017 selection, with the offerings from both featuring oversized cuts and utilitarian vibes. The majority of the pieces feature neutral color palettes. Hues of brown, burnt orange, black, gray and white make up most, however a few garments diverge from the neutral theme to generate some contrast.

These pieces are colored a much brighter hue of orange, which allows them to work seamlessly into the rest of the new Damir Doma collection while paying homage to the Fall/Winter season they're made for.

Luxury Apocalypse Fashion
Opportunity to create high-end, distressed ensembles that cater to fashion-savvy survivalists.
Oversized Cuts
Opportunity to design garments with loose, roomy silhouettes for both men and women.
Utilitarian Vibes
Opportunity to incorporate functional details and military-inspired elements into fashion collections.

Sectors Adopting This

Fashion
Fashion brands can tap into the demand for luxurious apocalypse-inspired clothing.
Apparel
Apparel companies can explore the market for oversized and utilitarian-themed garments.
Textile
Textile manufacturers can develop fabrics and materials suitable for luxury apocalypse fashion trends.
SCORE
4.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 77%
Activity 58%
Freshness 8%