Neutral Desert Sneakers

The New Balance MNL710 Shoes are Inspired by the Heat of Morocco

The all-new New Balance MNL710 sport sneakers take inspiration from the heat of the sandy Moroccan desert resulting in a shoe design featuring neutral tones. These sneakers are simple, clean and classic making them ideal to pair with athletic looks as well as casual wear.

Unlike many sneakers that opt for flashy and contrasting color schemes to be more attention-grabbing, these shoes are much more minimalist with subtle coloring. The shoe features shades inspired by sand with dark, light and beige browns coupled with a vegetable leather. The soles feature a Vibram minimus design topped with pops of bright blue that contrast the neutral upper. The sneakers are slim in design making them a practical pair to have in your closet.

Minimalist Footwear
Opportunities exist for companies to create more subtle and toned-down footwear options.
Desert-inspired Fashion
Fashion companies can look to the beauty of the desert for inspiration in creating unique designs.
Vegetable Leather Products
There is potential for the production of more eco-friendly leather products made from vegetable sources.

Industries Being Reshaped

Athletic Footwear
The neutral coloring and slim design of these sneakers make them suitable for athletic and casual wear, with potential for similar designs in the athletic footwear industry.
Fashion
The inspiration for these sneakers from the beauty of the Moroccan desert has interesting implications for fashion industry trends that take inspiration from natural landscapes.
Leather Goods
The use of vegetable leather in the New Balance MNL710 shoes can inspire a trend towards more sustainable and eco-friendly leather products in the leather goods industry.
SCORE
4.2 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 66%
Activity 53%
Freshness 8%